Carrefour - Shop like a Jedi

Information

Campaign: Shop like a Jedi
Brand: Carrefour
Client: Carrefour România
Submitted by: Publicis România & Nurun
Media Agency: Zenith România

Background/Objectives
Strategy
Results

Background/objectives: Carrefour is Romania's longest-standing hypermarket facing the hardship of the new retail order. The hypermarket needed a big comeback by the end of 2015, strong enough to help the brand stop the bleeding.

Strategy: To celebrate the cinema release of Star Wars CARREFOUR INVITED ROMANIA TO SHOP LIKE A JEDI.

Results: SHOP WITH THE FORCE interactive billboard registered the highest participation rate in a shopping activation helping Carrefour MegaMall become the most visited and best selling Carrefour in Romania in Q4 2015.

Other Advertising Communications

Carrefour - Shop like a Jedi - IN STORE Activation

Outdoor

Carrefour - Shop like a Jedi - Digital Billboard

Rulează videoul
Click to access the login or register cheese

Acest site folosește cookie-uri pentru a îmbunătăți experiența ta de navigare și pentru a asigura funcționarea corectă a site-ului. Continuând să folosești acest site, recunoști și accepți utilizarea cookie-urilor.

Acceptă toate Acceptă doar necesarele