Dacia – Success Made in Romania

Dacia – Success Made in Romania Information Campaign: Success Made in RomaniaClient: Dacia AutomobileBrand: DaciaEntrant Agency: Graffiti BBDOMedia Agency: OMD Background/Objectives Strategy Results Background/objectives: The challenge for Dacia in 2014 was to take advantage of the first market expansion in years by leveraging the Logan 10 years anniversary in a way that would boost image […]

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