Telekom – Tadaaam Show

Telekom România – Tadaaam Show Information Campaign: Tadaaam ShowBrand: Telekom RomâniaClient: Telekom RomâniaSubmitted by: Leo Burnett & TargetMedia Agency: Media Investment   Background/Objectives Strategy Results Background/objectives: Establish an emotional connection with Romanian youth. Strategy: This case is about creating TADAAAM, an online & offline communication platform that overturned youngsters perception about TELEKOM: from an ignored […]

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