Coca-Cola Lime Launch

Coca-Cola Lime – Coca-Cola Lime Launch Information Campaign: Coca-Cola Lime LaunchClient: The Coca-Cola CompanyBrand: Coca-Cola LimeSubmitted by: McCann Worldgroup România Background/Objectives Strategy Results Background/objectives: Coca-Cola Lime wanted to seize the growth opportunity inside flavored cola drinks segment, dominated by a single player, lemony flavored, with large increase over the past years. Strategy: With a special […]

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