KFC – The Wings and Strips Anti-manifesto

KFC – The Wings and Strips Anti-manifesto Information Public Case Summary Team Campaign: The Wings and Strips Anti-manifestoBrand: KFCClient: US FOOD NETWORK SALead Agency: McCann Worldgroup RomâniaContributing Agency: UM România Public Case Summary:Due to 2020 pandemic restrictions, fast-food consumption frequency dropped, cutting the category in value by -28%. With a business-model purposely built with delivery […]

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