Romanian Effie 2020 Results
The scoring system used to compile the rankings is based on the global ranking system that can be found at: http://effieindex.com.
The most effective advertisers in Romania are Telekom România and Samsung România – a tie based on the number of points gathered and Ursus Breweries. Telekom România received 2 Gold Effie, 1 Silver and 2 Bronze Effie, Samsung România was awarded with Grand Effie, 1 Gold and 3 Silver Effie. Ursus Breweries received a Gold Effie for Timișoreana and other 5 Nominations for URSUS.
Advertiser | Points |
Telekom România | 30 |
SAMSUNG ROMÂNIA | 30 |
Ursus Breweries | 18 |
Curtea Veche Publishing | 16 |
PepsiCo | 14 |
Procter & Gamble România | 14 |
OLX Group | 12 |
BCR | 10 |
KFC | 10 |
Macromex | 10 |
ING Bank | 8 |
Romanian Police – Traffic Police Directorate | 8 |
Rompetrol | 8 |
SANOFI ROMÂNIA | 8 |
The Coca-Cola Company Romania | 8 |
Reckitt Benckiser România | 8 |
Ferrero România | 6 |
Funky Citizens | 6 |
Valvis Holding | 6 |
VODAFONE ROMÂNIA | 6 |
5 to go | 4 |
Amrest România | 4 |
Bunge | 4 |
Carrefour | 4 |
FrieslandCampina | 4 |
Mondelez | 4 |
Orange România | 4 |
Kaufland România | 2 |
Netflix | 2 |
Unilever South Central Europe | 2 |
Top 3 winning brands in this competition: Telekom and SAMSUNG tied, and in the third place is Curtea Veche Publishing.
Brand | Points |
Telekom | 30 |
SAMSUNG | 30 |
Curtea Veche Publishing | 16 |
Edenia Foods | 10 |
Gillette | 10 |
KFC | 10 |
Mountain Dew | 10 |
Timișoreana | 10 |
Coca-Cola | 8 |
Durex | 8 |
ING Bank | 8 |
Magnevie Stress Resist | 8 |
ROMANIAN POLICE | 8 |
Rompetrol Go | 8 |
URSUS | 8 |
Aqua Carpatica | 6 |
Autovit.ro | 6 |
Funky Citizens | 6 |
George | 6 |
Kinder | 6 |
OLX Jobs | 6 |
Vodafone | 6 |
5 to go | 4 |
BCR | 4 |
Burger King | 4 |
Carrefour | 4 |
Napolact | 4 |
ORANGE | 4 |
TUC | 4 |
Unisol | 4 |
Animaterra 2 | 2 |
Ariel | 2 |
Lay’s | 2 |
Netflix | 2 |
Pampers | 2 |
Plant Line | 2 |
STAR KRAX | 2 |
The top 3 agencies that got the highest score in the competition are Leo Burnett România, Publicis România and MSL The Practice. As submitting agencies, Leo Burnett România won 15 awards – 1 Grand Effie, 4 Gold Effies, 5 Silver and 5 Bronze Effie and Publicis România won a total of 8 trophies – 1 Gold Effie, 3 Silver Effie and 4 Bronze Effie. MSL The Practice received 34 points as a contributing agency.
Agency | Points |
LEO BURNETT | 95 |
Publicis România | 56 |
MSL The Practice | 34 |
Media Investment | 26 |
STARCOM | 17 |
Cohn & Jansen WT | 15 |
Propaganda | 14 |
Zenith | 14 |
GraffitiPR | 13 |
Minio Studio | 12 |
Saatchi & Saatchi + The Geeks | 10 |
Tribal Worldwide | 10 |
UM România | 10 |
Kubis Interactive | 9 |
Kaleidoscope-Proximity | 9 |
OMD România | 9 |
GMP+WEBSTYLER | 8 |
HEADVERTISING | 8 |
Mercury360 | 8 |
Mediacom România | 7 |
Wavemaker România | 7 |
Land of Web | 6 |
Mainstage The Agency | 6 |
MRM // McCann România | 6 |
Golin | 5 |
MINDSHARE ROMÂNIA | 5 |
Ceva Mărunt | 4 |
Friends\TBWA | 4 |
Fulg Media | 4 |
Jazz Communication | 4 |
Most Wanted Ideas | 4 |
Publicis Events | 4 |
The Onion Media | 4 |
McCann Worldgroup România | 3 |
Media post Hit Mail | 3 |
TPS Engage | 3 |
Circles Colab | 2 |
Fork Vision | 2 |
FRONTLINE MARKETING | 2 |
Initiative România | 2 |
Isobar România | 2 |
New Frame | 2 |
Strada Film | 2 |
THE CIRCUS | 2 |
V8 Interactive | 2 |
50s Digital | 1 |
IMAGE PR | 1 |
One Night Gallery | 1 |
The Hub Partners | 1 |