TikTok - Keep Santa Safe

Information
Public Case Summary
Team

Campaign: Keep Santa Safe
Brand: TikTok
Client: TikTok
Lead Agency: Publicis România
Contributing Agencies: Digitas România | TPS Engage | Hahaha production | Global Records

Public Case Summary:
TikTok's first campaign in Romania shows an unselfish side of Christmas and sparks up joy and creativity unlocking new records for usage and market share.

Team: Ciprian Frunzeanu // Senior Art Director Publicis România, Miruna Dumitrescu // Group Creative Director Publicis România, Ioana Dumitrascuta // Client Lead Publicis România, Adina Albu // Senior Client Lead Publicis România, Alexandra Crăciun // Senior Digital Client Executive Publicis România, Ioana Mihai // Senior Brand Strategist Publicis România, Laura Savu // Global Community Manager TikTok, Elena Cîrîc // EU Head of Growth TPS Engage, Andreea Maria // Catalog Manager Hahaha production, Corina Vilcu // Head of promo Global Records.

Creative Reel

Images of Creative Work

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