Vodafone - Leave No Kid Behind
Campaign: Leave No Kid Behind
Brand: Vodafone
Client: Vodafone România
Lead Agency: McCann Worldgroup România
Public Case Summary:
We developed a co-donation campaign to sustain educational process in rural areas, during pandemic times. Vodafone collaborated with Vodafone foundation to develop and implement an innovative digital educational platform to help kids have access to school.
We developed an integrated campaign that helped us achieve:
The needed amount for our projectDevelop more educational resources integrated in our digital educational platform.
Team: Amanda Jones // Chief Strategy Officer McCann Worldgroup România, Doina Ionescu // Group Account Director McCann Worldgroup România, Bianca Troncea // Strategy Director McCann Worldgroup România, Ruxandra Papuc // Executive Creative Director McCann Worldgroup România, Adrian Rusu // Group Creative Director McCann Worldgroup România, George Lupeanu // Senior Copywriter McCann Worldgroup România, Ovidiu Juravle // Senior Art Director McCann Worldgroup România, Mircea Tara // Senior Copywriter McCann Worldgroup România, Delia Raicu // Art Director McCann Worldgroup România, Andreea Spilca // Senior Account Director McCann Worldgroup România, Alecsandra Popa` // Senior Copywriter McCann Worldgroup România.