Telekom - #NETLIBERARE
Information
Campaign: #NETLIBERARE
Brand: Telekom
Client: Telekom Romania
Submitted by: Leo Burnett Group / Publicis One România
Contributing Agency: Media Investment
Background/Objectives
Strategy
Results
Background/objectives:
Position Telekom as an Internet company provider.
Strategy:
#Netliberare as an umbrella campaign promising better, simpler and more accessible Internet for Romanians.
Results:
Record results in both terms of image and business for Telekom.
Radio
Press
OOH
Mesh
Mesh
Unipole
Internet Advertising
Online Banner
