Carrefour - Opening Romanian Wine
Campaign: Opening Romanian Wine
Brand: Carrefour
Client: Carrefour
Lead Agencies: Publicis România & Graffiti PR
Public Case Summary:
Carrefour promoted the small Romanian wineries in 2020, managing to get more people to explore wine and in doing so, helped small wineries survive in a tough year and increased its own wine market share.
Team: Otilia Coman // Copywriter Publicis România, Loredana Barla // Brand Strategist Publicis România, Carmina Pohontu // Digital Brand Manager Publicis România, Elena Manolache // Client Manager Publicis România, Irina Stoleru // Art Director Publicis România, Ilinca Necula // Client Manager Publicis România, Sebastian Romano // Group Creative Director Publicis România, Corina Tudor // Client Service Director Publicis România, Alin Badiu // Group Creative Publicis România, Elena Tănase // Brand Manager Publicis România, Corina Panait // Client Manager Publicis România, Iulia Botar // CSR & Communication Director Graffiti PR, Ana Huiban // PR & CSR Specialist Graffiti PR, Alexandra Caltun // PR & CSR Consultant Graffiti PR, Irina Ciocan Stănescu // Managing Partner Graffiti PR, Oana Pascu // Project Manager Corporate Causes Carrefour, Luiza Vrînceanu // Head of Corporate Causes & CSR Carrefour, Diana Falan // Brand Manager Carrefour, Titus Dumitrescu // Executive Creative Director Carrefour, Narcis Horoianu // Chief Marketing Officer Carrefour
Creative Reel
Images of Creative Work
